We very much value the power of the community as the main
tool to have a positive impact on society. We believe in equal opportunities and unity. Our
mission is to break the intimidating barriers of prejudice, which often lead to fear and
misunderstanding, by opening conversations and meeting halfway to have a skate
together and perhaps making new friends. We are aware of the diversity present in every
community and we want to celebrate it by actively promoting representation and
empowerment within our platform.
We value the power of the community as the main tool to have a positive
impact on society. Part of the profit of our sales goes towards sustaining our International
Ambassadors Programme, which permits us to expand our free beginners lessons outside
Glasgow. We decided so because, as a brand that stands for inclusivity, it is also
important to consider realities with emerging skateboarding scenes which are as valuable
as the already existing ones, and for this reason need more support.
All the clothes that we sell are produced in respect of the planet and human rights. Our
products are sourced from ethical manufacturers around the globe and the graphics are
printed and embroidered in collaboration with local companies in Glasgow.
Since the start, Doyenne kept as a priority collaborative projects with emerging talents - such as illustrators, fashion designers, photographers, and painters.
We see collaboration as the best tool to support artists and makers into self-employment, with a long term goal of giving them visibility and facilitate their establishment within the creative industry.